Sales

Mastering Enterprise Account Mapping and Stakeholder Influence

About this course

Learn advanced strategies to navigate complex enterprise org charts and influence key decision-makers. This course focuses on tactical mapping techniques to accelerate deal velocity in multi-threaded sales cycles.

Course Content (6 lessons)

6 lessons 2.5h

4.9(389 enrolled)

LevelAdvanced

CategorySales

Type

Subscription

Mastering Enterprise Account Mapping and Stakeholder Influence

About this course

Course Content (6 lessons)

Lesson 1: Identifying the Economic Buyer vs. Champion25 min

Lesson 2: Mapping the Power Structure and Politics20 min

Lesson 3: Building a Multi-Threaded Outreach Strategy25 min

Lesson 4: Converting Blockers into Neutral Parties20 min

Lesson 5: Leveraging Consensus-Based Decision Making25 min

Lesson 6: Maintaining Account Velocity Post-Mapping15 min